Jakarta. The Borneo Extravaganza exhibition will promote Kalimantan from Friday (14/07) to Sunday at Jogya City Mall in Yogyakarta.
"Yogyakarta was chosen as it is one of the main tourism destinations ... Direct flights from Yogyakarta to Kalimantan also broaden access for tourists to visit Borneo Island," Esthy Reko Astuti, Tourism Ministry's deputy for tourism development, said in a statement on Wednesday (12/07).
Themed "Funtastic Borneo," the exhibition will see traditional dances, music, cuisine and handicraft of Kalimantan's Dayak, Chinese and Melayunese communities. It is expected to attract not only foreign, but especially domestic tourists.
Esthy said domestic tourists are strengthening the tourism industry. Their spending this year is estimated to reach Rp 241.08 trillion ($18 billion). In the next five years the sum is likely to double.
"Tourism sector should lead in developing the national economy. President Joko 'Jokowi' Widodo's target for the next five years is to see the sector's growth doubled," she said.
Kalimantan offers nature, wildlife, cultures and facilities for adventure tourism, including orangutan conservation area in Tanjung Puting, diving sites in Derawan Islands, as well as cruising routes on the Rungan and Kahayan Rivers.
Tourism Minister Arief Yahya also endorses the promotional efforts to be held in Yogyakarta.
"Yogyakarta is the center of culture and civilization. With the attractions of Central Java, its iconic Borobudur Temple, it is a gathering spot for tourists," he said.