GetCRAFT Meetup to Discuss the Know-How of Video Marketing
Jakarta. The next event of the Jakarta Content Marketing Meetup series, hosted by the Southeast Asian network GetCRAFT, will discuss the role of creative videos in advertisement campaigns.
"Video Marketing Deep Dive" will be hosted at Locanda Food Voyager in Central Jakarta on April 18.
Like the network's previous deep dive gathering, next week's event will talk about creative methods of marketing, though with a specific focus on incorporating videos.
Advertising experts are set to speak next Tuesday; including Patrick Searle, cofounder and group chief executive of GetCRAFT; Jerry Hadiprojo, founder and manager of Kompas's video content unit Pijaru; and Meirza Hartoto, digital marketing manager of Nutrifood.
The speakers are expected to discuss what constitutes video marketing, how to match an advertisement campaign's objectives with a proper video and best practices for effective advertisements.
The Video Marketing Deep Dive will have an entrance fee of Rp 100,000 ($7.50) per person.
The Jakarta Globe is an official media partner of the Jakarta Content Marketing Meetup.
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