The Indonesia International Motor Show will be held from April 7-17. (Photo courtesy of Ducati Indonesia)
Ducati to Feature New Models at IIMS 2016
BY :RATRI M. SINIWI
APRIL 06, 2016
Jakarta. Ducati Indonesia, the local arm of the Italian motorcycle manufacturer, is set to debut new models from the Ducati and Scrambler Ducati lines at the coming Indonesia International Motor Show (IIMS).
In the exhibition, to be held at JIEXPO in Kemayoran, Jakarta, Ducati will launch the 2016 Monster Family series – Monster 821 and Monster 1200R; Diavel Family series – Diavel Black & Diavel Carbon; Multistrada Family series – 1200 & 1200S; and Superbike Panigale R.
The international motorbike brand will also unveil its long-awaited Scrambler Ducati series, such as Scrambler Sixty2 and Scrambler 800.
"The fans, consumers and the Ducati team Indonesia have all been waiting for this moment," said Dhani Yahya, Ducati Indonesia Managing Director. "The brand and product launch during IIMS is one of our commitments as a sole distributor of Ducati in Indonesia. The launch is a positive impact to our sales, and boosts consumer confidence in the Ducati Indonesia brand."
Ducati’s booth concept this year highlights its brand equity and the Scrambler Ducati’s character. It will be housed in a yellow container and attendants can also purchase Ducati merchandise, apparel and accessories.
The IIMS is an annual exhibition organized by Dyandra Promosindo. It will be held from April 7- 17.
The automotive motor show features international automotive brands, and key industry players of the auto parts and accessories scene.