Andrini Novie Hastuti, Head of Branding Indosat menerima Brand of The Year Award mewakili Indosat di World Branding Awards
Indosat Recieved "Brand Of The Year" Award From The World Forum Branding
BY :PRESS RELEASE
MARCH 27, 2015
Indosat, members of Ooredoo Group, received the award as "Brand of the Year" at the World Branding Awards. The event is organized by the World Branding Forum, which rewards the best brands and the world's leading recognized brands based on their astonishing works.
Representing the Indonesian telecommunications sector, Indosat is one of the three brands that receive such recognition. The award-winning were assessed through four criteria that include product assessment, consumer market research, public opinion online polls, as well as a poll by the World Branding Forum Advisory Council, which is filled by big names in the branding sector.
Alexander Rusli, President Director and Chief Executive Officer of Indosat said, "Together with our parent company, Ooredoo Group, we are proud to receive this international award. Over the past fey year, much effort has been dedicated to build a brand that represents Indosat into the digital future of Indonesia. To prioritize our customers is the ultimate goal. We are very pleased to receive this recognition, and every day we will continue to innovate and find new ways to deliver the best customer experience across our network and to the people of Indonesia. "
Through this award, and through cooperation with world leading companies such as Garuda Indonesia and Pertamina, Indosat has further enhance the global reputation as a leading brand in Indonesia. As one of the many international awards achieved in recent years, this award is a testament to the success achieved by Indosat and Ooredoo as the parent company, where they continue to align vision and strengthen collaboration among them.
Indosat has quickly establish itself as a brand that is firmly attached to the digital space in Indonesia that are now growing rapidly. In addition to encourage the growth of world-class talent through Ideabox, a startup incubator, Indosat has recently launched a series of Smart City services through M2M solutions, such as M2M connectivity, and Managed Connectivity.
Through Ooredoo as parent company, Indosat were also closely related to a variety of global names, such as international football player Lionel Messi. Through this global cooperation, Indosat participates in the global campaign Ooredoo Group at the 2014 World Cup, 'Simply Do Wonders'. In addition of being one of the 10 most watched campaign videos during the World Cup period, the campaign also provides an opportunity for 12 gifted children (3 of them came from Indonesia), to meet and train with Messi in Barcelona, Spain.
Powered by Ooredoo and Leo Messi Foundation, Indosat also has presented a new breakthrough in free health services through Mobile Clinic to provide essential health services throughout Indonesia without charge. In addition to serving the health needs of their day-to-day, the Car Clinic has also been proven effective in situations of natural disasters and other emergency.