Photo Courtesy JG/Dandy Roesman

The Most Powerful Mini Ever Unveiled in GIIAS 2015.

AUGUST 21, 2015

MINI steals the spotlight yet again in Gaikindo Indonesia International Auto Show (GIIAS) 2015 with a unique design that distinguishes it from other compact premium vehicles. One of the most anticipated unveilings is the newest Indonesian Premiere MINI John Cooper Works – the most powerful MINI ever. The superiority of the newest MINI John Cooper Works is due to its machine, the most powerful of its kind to ever be fitted in a MINI vehicle. Additionally, the suspension technology is tuned to perfection with racing technology, as well as a special design feature which not only optimises aerodynamic features, but also highlights its likeness to race cars.

MINI also introduces the limited MINI Yours Edition. With a unique exterior colour: ‘Lapisluxury Blue’, exclusive MINI Yours leather upholstery, sports steering wheel coated with MINI Yours leather, and other interior design features, this vehicle will be coveted by Indonesian collectors. Coming in MINI Cooper S (192 hp) specifications, not only does this vehicle look magnificent , but it also provides riders with a go-kart sensation as well as ease of control. Only 10 units of this limited edition MINI 3-Door will be available in Indonesia.

The MINI vehicle product range is displayed in MINI Pavilion, built on an area of 600 meter squares. MINI Pavilion provides complete information for all MINI enthusiasts who want to learn more about each MINI vehicle design as well as how the brand reflects exceptional energy, packed in a unique and lively atmosphere. At the same time, visitors can also peruse the newest MINI Lifestyle collections to find the product that fits their style.

During the 10 days of the exhibition, MINI Pavilion will introduce seven MINI vehicles, such as the newest MINI John Cooper Works, MINI 5-Door, MINI 3-Door, MINI Countryman and MINI Cabrio. Furthermore, MINI Yours Edition and MINI Next will also jazz up MINI Pavilion. This product range shows MINI’s excellence in emotionally-rich design, perfect equilibrium between ride enjoyment and fuel efficiency, as well as innovative and functional networking technology.

“For 55 years, MINI has brought the motor racing spirit in its generation and this is expressed even more intensely by the newest generation, which offers a riding experience that is no less exciting,” said Karen Lim, the President Director of BMW Group Indonesia. The producer of this premium vehicle steeped in tradition now launches its newest edition, the MINI John Cooper Works, hailed as the best compact vehicle as well as the most powerfule MINI ever. “By introducing everyday sports vehicles in Indonesia, we aim to astound MINI enthusiasts with the combination of power and extreme go-kart sensation, wrapped in the authentic and emotional design present in the newest MINI John Cooper Works,” Karen added.