Jakarta. Matahari Department Store opened a new outlet at the Grage City Mall in Cirebon, West Java, on Thursday (27/07), according to a company statement.
Occupying 7,700 square meters of space, the department store is the company's third in Cirebon and 12th in West Java.
Grage City Mall is Cirebon's newest shopping and recreation center, with a semi-outdoor concept and various entertainment options.
In the store's opening week, Matahari will offer special promotions, like discount coupons worth Rp 50,000 ($3.75) for loyal customers and discount vouchers for every purchase of Rp 500,000 or more.
Grage's Matahari store has hired 350 employees, 98 percent of whom are from the surrounding area.
At the store's opening ceremony, Matahari also donated to several local social institutions.
Based on 2016 financial data, total gross sales at Matahari Department Store reached Rp 17.3 trillion last year, compared to just Rp 15.9 trillion in 2015.